The most common mistakes people make when trying to sell their home
The real estate market is volatile. Sometimes, it’s difficult for sellers to choose between multiple buyers, and other days, it seems impossible to sell a house.
Even when the real estate market is at its lowest point, many homeowners still manage to sell their homes at a reasonable price.
How do they do it?
The trick is to market the house correctly. Many sellers, and even real estate agents, make mistakes that prevent them from selling.
Read about the mistakes to avoid when selling your house.
Not Revealing Important Information
Your potential buyer will want to know certain details about the property before visiting it, such as the number of rooms and bathrooms and the distance from the nearest landmark. You can lose out if you don’t include these details.
Give a description that will compel the buyer to schedule a visit to the property. Include the size of the house, the number of bathrooms and bedrooms, and any extra features such as a backyard, garden, Jacuzzi, or swimming pool.
Plus, describe your home’s unique charm.
Uploading clear pictures
Your potential buyers will want to see your home through photos before they visit. You would be right to say that photos are the first impression your potential buyer has of your home. Therefore, uploading your best home pictures is necessary. Upload beautiful images to attract potential buyers.
Hiring a professional to take high-quality photos of your house is a great idea. Before taking pictures, make sure to clear the room of all clutter and that it is well-lit.
Crop the photos to remove any unnecessary elements. Upload enough images from various angles of each room.
Does Not Include Homebuyer Incentives
Most sellers make the big mistake of not including buyer incentives. This makes their listing appear less attractive compared to other listings that offer incentives that are difficult to refuse.
It is not necessary to offer something very expensive to attract the potential buyer’s attention. You can offer a home protection plan, a dollar-amount credit towards the buyer’s closing costs, or a lower mortgage interest rate.
Not Holding Virtual Tours
Imagine you’re in New York and buying a house in Spokane. You want to take a virtual tour before you go. If a seller does not agree to a virtual visit, then you can remove them from your list.
If you decline to give a virtual tour, your buyer will drop your name immediately from their list.
Access Denied for Showing
If you do not allow your agent access to your property, you will lose your chance to sell. The agent will then take potential buyers to another listing. Restricting or denying access can reduce your chances of selling a home.
You can be hurt by limiting the hours of showings, requiring appointments only, or requesting 24-hour notice.
Not Enough Advertising
You need to get the word out to potential buyers if you want to sell your house. With the advent of digital technologies, it is now easier and cheaper than ever to let people know that your home has been sold.
List your property on classified websites and online portals. Promote your property on your social media accounts. Upload photos and videos to Instagram and Facebook. You will reach a larger audience and have a greater chance of finding a buyer.
Take-Aways
A house purchase is a major decision. A buyer will not compromise even if they are buying a second house. Even a minor mistake in marketing can drive away a potential buyer.